About Me

I’m Matt Briggs MCIPR, a public relations and social media marketing officer working in the sport and physical activity sector.

On this blog I’ll be posting my thoughts on public relations and social media use within professional football, as well as the odd thought about the wider world of PR.

I’ve recently completed an MA in PR as part of which I submitted a dissertation that aimed to understand the impact that the use of social media amongst footballers has had on their relationship with supporters.

As you’ve probably guessed my huge passion is sport. I’m a season ticket holder at Newcastle United and also an avid fan of motor sport, cricket and darts. I also enjoy writing and over the past few years I have contributed copy to various organisations including the Press Association, Times Online, Red Bull Racing and Football Supporters’ Federation.